The Teachers' Collection

Mary Myatt

Brand Identity, Web Design

Brand Identity, Web Design

The Teachers' Collection is a new classroom book resource created by curriculum champion Mary Myatt. Mary was  frequently being asked for classroom book recommendations, and so this idea emerged; to build an accessible and evolving online library for teachers. 

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My work started with coming up with the name for the library. 'The Teachers Collection' was born.

I then worked on the logo design. I wanted to explore a design route with text that mimicked a stack of books, that could be arranged horizontally laid flat or vertically, like on a shelf.

For visual oomph, I applied a highlight over the text. This then led to the creation of four versions of the logo, each with a different highlight colour.

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Inspired by highlighter pens - a staple tool in any teachers toolkit

I designed a set of icons that are used on the website to categorise the book topics. I went for a light, miminal approach to not detract from the books themselves or the fluoro colours in the branding.

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The website itself is simple and intuitive. You can search for a book by subject or key stage, or even suggest a book to be a part of the library if you don't see it. With busy teachers in mind, the site needed to be easy to navigate. Straightforward access to the book recommendations was key.

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I designed social posts that are used to tell the world on Twitter when a new book appears in the collection. These posts detail the book cover, title, author, and curriculum level. 

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The library is constantly growing and evolving.  Schoolteachers, if you're in need of classroom book recommendations, you can visit the website here.

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Thanks to Karina at Wire &. Frame, who took my designs and brought the website to life.

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